Tag: AI research

Jul 13

AI’s Blank Page Problem: Finding a Use Case

AI has a blank page problem—the growing gap between AI’s potential and how it’s actually being used at work. When generative AI burst onto the scene, executives moved fast. Budgets were reallocated, pilot programs launched, and ambitious strategy decks filled with words like “transformation” and “scale” hit boardroom tables. But on the ground? Workers opened […]

May 07

You’re Not Alone: 43% of Marketers Still Can’t Find AI Value

Let’s talk about something most marketers are whispering about, but few are confronting head-on: AI anxiety. At this year’s Meltwater Summit in NYC, 43% of marketers admitted they still don’t know how to get value from AI. Let that sink in. Nearly half of the industry is investing in tech they don’t really know how […]

Oct 15

AI Productivity Paradox: How Knowledge Workers Can Win (or Lose) with AI

By Jeff Domansky Artificial intelligence is already revolutionizing knowledge work, but not in the way you might think. A 2023 Harvard study[1] reveals a fascinating truth: AI doesn’t just make workers better—it creates AI productivity winners and losers based on how it’s used. Here’s the deal: AI can significantly boost productivity and quality if you […]