Balzac

Balzac

Website

Overview

Balzac is an AI copywriting assistant that generates and publishes SEO-optimized marketing content—spanning long-form blog posts, LinkedIn posts, and X (Twitter) tweets. Tailored for small businesses, marketers, and content creators, Balzac handles content strategy, keyword research, writing, illustration, and direct publishing via major CMS platforms, offering a streamlined, hands-off workflow. The platform is easy to set up, enabling content delivery up to ten times faster than manual methods.

Key Features

• Autonomous content generation covering ideation through publishing
• SEO-optimized long-form blog posts (2,500–3,500 words) with structured headings, meta descriptions, and keyword-rich text
• Multi-platform support for LinkedIn posts and X (Twitter) tweets
• Automated keyword research and topic cluster planning
• Custom AI illustrations matching the style of each piece
• One-click CMS publishing for direct posting
• Daily content suggestions with fresh headlines and prompts
• Multi-language support for global audiences
• Free trial with 15 credits included at signup
• Automated internal and external linking for SEO efficiency

Pros & Cons

Pros:
End-to-end automation saves time and effort, a strong SEO foundation with keyword and structure optimization, multi-channel publishing extends reach, easy setup with free trial access, and cost-effective scaling for small teams.

Cons:
Still a relatively new platform with a developing ecosystem, pricing varies depending on source, independent user validation is limited, and human review is still advisable to maintain brand alignment and editorial polish.

Pricing

• Free trial with 15 credits, no credit card required
• Paid plans at $39/$79/$99/$179

Overall Rating 4.1/5

Recommendation

Balzac is best suited for small businesses, independent creators, and lean marketing teams seeking to automate SEO content pipelines with minimal manual intervention. Its strength lies in covering every stage of content creation, from keyword research and writing to illustrations and publishing, which makes it particularly appealing for those who need consistent, high-quality output without the cost of additional staff. Occasional human oversight is recommended for brand tone and accuracy, but for speed and efficiency, Balzac is a strong choice.